13+ years · One gym to 1,000 members

Build it. Systemise it. Scale to 1,000.

We install the operating system of a 1,000 member gym into yours. The software, the pages, the automations, and the operators who built it.

0members at our own gym
0years building the system
0five-star Google reviews

The problem with the industry

"Cheapest gym wins" is a race nobody wins.

Most gyms compete on price because they sell the same thing: access to equipment. Access is a commodity, so the market drags everyone to $9.95 a week, members churn the moment a cheaper key fob opens down the road, and the owner works 70-hour weeks to stand still.

The commodity gym
  • Sells access. Competes on price alone
  • Members are key fobs, not clients
  • No onboarding, no follow-up, silent churn
  • Revenue capped by postcode and price war
  • Owner does everything, forever
The service-based gym
  • Sells coaching, programming and results
  • Every member is onboarded, tracked and coached
  • Automated journeys catch people before they drift
  • Tiered services lift revenue per member
  • Systems run the gym. The owner runs the business

You did not get into this to win a price war. You got into it to change lives, and you can do that profitably. We built the second kind: it passed 1,000 members in a regional Australian town of ~25,000 people, and we now install the same system into partner gyms.

The 1,000 Member Blueprint

Your growth path, stage by stage.

This is the live operating system we coach you through inside the Next Gen portal: ten sections, each unlocked as your gym is ready for it. Tap a stage to see what gets built.

Section 1 0 members · pure infrastructure

Get Started

    Done with you, not done for you

    Everything we run, installed in your gym.

    The same operating system behind our own 1,000+ members: real client results, delivered by a small team, at a healthy profit. Every part of it becomes yours.

    The Next Gen Portal

    Your private coaching portal: the full blueprint broken into sections that unlock as you complete them, with copy-paste templates, walkthroughs and an AI co-pilot on every page.

    Weekly group coaching

    Every week, live on Zoom with Jack and Luke. Your blockers worked through with owners walking the same path, plus 1:1 calls when you need them.

    120+ proven automations

    The exact onboarding journeys, retention sequences, payment recovery ladders and win-back campaigns running in our own gym, with every email and SMS word-for-word.

    Every template we use

    500+ live messages: sales follow-ups, Not Visiting saves, referral payouts, milestone celebrations. You paste them in, brand them, switch them on.

    Client management dashboard

    Software that knows who's about to quit before they do. It scores every member, flags the ones slipping, and fires an AI win-back in your trainer's voice. A small team manages hundreds of clients.

    The sales system

    The foundation offer, ad campaigns, and membership sales framework that fills the calendar with booked tours and converts them into long-term service members.

    Proof, not promises

    We run the gym we coach you to build.

    Next Level Echuca Moama is our own facility, in a regional town of roughly 25,000 people. The blueprint is not theory. It is the documented system behind these numbers.

    0active members
    0scale weight lost by clients
    0five-star Google reviews
    0years in the industry
    4.9 out of 5 from 334 reviews on Google for our own gym Read the reviews
    "I was soooo ready to give up on my health and fitness. I had been consistently inconsistent over the last 5 years. Now, I feel amazing, my health is 10x better and I am feeling confident in myself and my ability. In only a few months, the changes have been incredible."
    Cass J Next Level member · lost over 10kg on the 8-Week Reset, now on the SNG Hall of Fame

    Why members say it works

    The results speak. On Structured Nutrition Guidance, members drop 5 to 14kg and hold it. That experience is a system, and the system is what we install.

    Founding partner gyms

    The blueprint is now being installed at our founding partner gyms, starting with Push N Pull Fitness. Partner spots are deliberately limited: every gym gets Jack and Luke directly, every week.

    How it works

    Three steps to your blueprint.

    1

    Book a strategy call

    A straight 45-minute conversation about your gym, your market and your numbers. You leave with clarity either way; no pressure, no script.

    2

    Get your blueprint plan

    If we are a fit, we map your gym onto the blueprint: which stage you are at, what gets built first, and what your 12-month path to a service-based model looks like.

    3

    Build it with us, weekly

    You get the portal, the templates, the automations and a weekly coaching cadence. You do the work; we make sure it is the right work, in the right order.

    This is a high-ticket partnership, priced on the call once we both know it fits. If we do not believe the system will pay for itself in your gym, we will tell you.

    Who you work with

    The founders. Not a call centre.

    Every partner gym works directly with Jack and Luke, the owners who built the 1,000-member system at their own gym and still run it every day. No account managers, no juniors.

    J Photo coming soon

    Jack

    Co-founder · Systems and growth

    Jack built the automation engine behind Next Level Echuca Moama: the onboarding journeys, retention sequences and sales systems that let a small regional team personally manage over 1,000 members. Inside the blueprint, he is the one walking you through every build.

    L Photo coming soon

    Luke

    Co-founder · Operations and facilities

    Luke runs the floor: team, training standards and the member experience that earned 330+ five-star reviews, plus the equipment side through Next Gen Fitness Equipment. On the weekly calls, he is your operator's operator.

    13+ years in the industry, one gym taken past 1,000 members, and every system documented as it was built. That documentation became the blueprint.

    Questions, answered straight

    FAQ

    How much does it cost?

    It is a high-ticket annual partnership, and the exact investment depends on your gym's stage and what gets built. We share it on the strategy call once we both know the fit is right. The system is designed to pay for itself in member growth and revenue per member; if we do not believe it will in your gym, we will say so on the call.

    Who is this for?

    Independent gym owners (existing or opening) who got into this to change lives, not to swipe key fobs in a race to $9.95. If you want a coaching-led, service-based gym that gets real results and turns a profit, it is built for you. It works in regional towns: ours runs in a town of ~25,000 people.

    Is this done for me?

    No, and that is deliberate. It is done WITH you: you build your gym's system with our blueprint, templates and weekly coaching, so your team can run it forever without us. We provide the system; the work, and the result, is yours.

    How much time does it take?

    The first section (your full software, automation and template foundation) is the heaviest lift: most owners do it in 2 to 4 focused weeks alongside running their gym. After that, the cadence is the weekly call plus implementation in the hours you choose.

    What software does it run on?

    Gym Master for memberships, bookings, automations and access control; Trainerize for programming under your own branded app; Zapier and Twilio for messaging; plus our own client management dashboard and programme-writing AI. We walk you through every account in Section 1.

    Where are you based?

    Echuca Moama, on the Victoria / New South Wales border, where our own gym runs. Coaching is delivered Australia-wide over Zoom and the portal.

    Limited partner spots

    Book your strategy call.

    Tell us about your gym and we will come back within one business day to lock in a time with Jack and Luke. No obligation, no pressure; just the conversation that starts the blueprint.

    Submitting opens a pre-filled email to our team from your email app, so nothing gets lost. Prefer direct? admin@nextgenfitnesssystems.com.au